Scientific publications

The current state of development of rural green tourism in Ukraine is characterized by special importance in the formation of small business in the countryside, which is based on personal farms and farms. It is proved that the formation of rural green tourism in the regions in terms of business development depends on the coherence of the interests of tourists who form the demand in this area, and entrepreneurs who meet their needs. The focus is on the practical development of rural green tourism, at the object level, which has directions, which are based on the form of establishing tourism entrepreneurship in the regional sphere of rural green tourism. The purpose of the study is the scientific substantiation of theoretical and methodological principles and applied provisions, the formation of regional mechanisms to stimulate entrepreneurship in the field of rural green tourism.